The Google Display Ad Network just became a breeze. Google's Enhanced Campaigns enable all advertisers with a variety of skills and budgets to set up campaigns and target users of multiple devices, using location, time and search query criteria.
Searches performed on a mobile are practically a habit. More than 80% of people don't leave home without their smartphone. In a full week, search time amasses to 15 hours per consumer - a lot of potential for users to be targeted with paid ads they actually want to see. Manage your ad campaigns by setting SMART goals - specific, measurable, achievable, realistic, and timely. We can assist with making PPC successful on the basis of previous results, by applying clear future goals to data collected in previous ad campaigns.
Successful examples of PPC goals are increasing clicks on your business pages, improving conversion and click-through rates, or lowering the number of abandoned shopping carts. Together, we can create goals that matter and that can be measured, such as detailed customer engagement metrics.